25 results for “topic:roas”
Python/STAN Implementation of Multiplicative Marketing Mix Model, with deep dive into Adstock (carry-over effect), ROAS, and mROAS
An End-to-End Modern Data Stack (MDS) pipeline: Off-chain to On-chain Attribution (ROAS) and Yield-Driven Capital Flight (Churn)
This repository provides open-source best practices for for conducting geographic randomized controlled trials (Geo RCTs) for measuring incremental sales effect of advertising cammpaigns. It includes details on one design type in particular, a multi-armed stepped experimental design that has particular advantages in terms of statistical strength.
Configuration of inter-VLAN routing, point-to-point Layer 3 connections, and testing connectivity between VLANs and the internet using Cisco Packet Tracer.
Multiple CCNA Labs
This project implements a multi-floor hotel network with VLANs, OSPF routing, DHCP, and secure SSH access. It features inter-VLAN routing, wireless connectivity, and port security using Cisco Packet Tracer.
A complete end-to-end data analytics project analyzing marketing campaign performance across multiple channels (Search, Social, Email, Display). The goal is to measure campaign effectiveness, optimize spend, and improve ROI.
Marketing Analytics Dashboard v1.0 Python GUI tool for marketing data analysis. • ROI, ROAS, CAC and Conversion Rate calculation • Marketing channel performance charts • Excel report export with charts • PDF report generation
test derivco
Advanced AI-powered Search Engine Marketing campaign planning tool with real-time Google Ads integration, Performance Max optimization, and intelligent budget allocation for maximum ROAS.
Lightweight iOS SDK for Apple Search Ads attribution and StoreKit 2 purchase tracking
Google GeoX R package hand on training for calculating ROAS
No description provided.
Prediction of ROAS for mobile game
The complete guide to Facebook ad comment automation — strategies, tools comparison, ROI analysis, and best practices for 2026.
Tkinter GUI to calculate key SEO & social metrics—CTR, clicks, impressions, CVR, avg. conversion value, ROAS, reach, and engagement—with tabbed UI and copy-to-clipboar
An analytics project that combines Google Ads + Meta Ads data and translates it into finance metrics.
VLAN segmentation lab using Router-on-a-Stick, trunking, inter-VLAN routing, and connectivity validation.
📊 Analyze marketing campaign performance using Power BI and SQL. Track key metrics to optimize ROI and improve customer acquisition strategies.
This project is an ebook I developed shortly after my first work experience, where I applied my knowledge of Meta Ads products. It covers essential concepts, strategies, and insights to effectively leverage Meta Ads for advertising success.
End-to-end marketing analytics project: integrating Yandex Direct & Media Metrics data to calculate LTV-based ROAS
End-to-end data warehouse (Bronze/Silver/Gold) with multi-touch attribution and Tableau dashboards
ROAS Calculator - Digital Marketing Team Top Coach Indonesia
pymc implementation of the MMM with simulated data
Анализ эффективности рекламных кампаний и проверка корректности атрибуции пользователей. Проект включает работу с маркетинговыми данными: установки пользователей, рекламные расходы, доходы и каналы привлечения.